In this article we will have a look at Problematic Customers And How To Avoid Them?
When you’re starting a business, it might be with the sincere belief that you can ensure positive interactions with every customer that comes your way. However, it will quickly become clear that, unfortunately, some people simply aren’t going to let you have that. While you should do what you can to ensure customer satisfaction and success across the board, being able to identify problem customers can help you develop strategies to better manage them or, where necessary, avoid them.
The dissatisfied customer
Unfortunately, some customers aren’t going to be happy with what you offer. Some complaints can be addressed by being proactive with your customer service, and putting yourself at their disposal to sort out any issues they have along the way. However, some people are never happy and will gladly and loudly voice their displeasure. When it comes to it, reputation management efforts, such as knowing how to respond to online reviews constructively, might end up being more helpful.
The endless haggler
Some customers are going to want to press the issue and get more for their money, or get the agreed services for less. You have to determine your own worth, and make sure that you have created a contract that cements precisely what you’re getting paid, and what you have to do for it, or hagglers can drag the process way out.
The one who won’t pay
Often mixed with the two mentioned above, there are customers who simply won’t pay for the services they’ve received. Having a contract is a good start, but tools like HVAC invoicing software can make it easier to deal with these kidneys of clients by automating the process of chasing them up for what they owe. Don’t be afraid to threaten or even take legal action if they’re not making any moves to pay what they owe.
There might be those who take the opposite approach: they’re paying you, so you should do exactly what they want. Offering a little wiggle room in service of securing future payment might be a wise decision at times, but you should also know when to say “no” to a client. If they quickly become more of a hassle than they are worth, then you shouldn’t try to meet every demand they might throw out.
The confused one
If you have a customer who doesn’t seem very decisive on what, exactly, they want, it can slow your ability to work with them right down. However, it also gives you the opportunity to take control, work out what their hot button is, and offer the solutions that best meet it. Learning to be more persuasive can help you address these customers with the kind of confidence they need to make a decision.
Problem customers are going to pop up in nearly every business. It’s important to have strategies to deal with them but you shouldn’t let them color your perspectives of your customers in general. Try to keep some of that optimism for those who deserve it.
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